It was just another day at the office. Jo Pearson, owner of Mei Mei, a chic, import-only shoe boutique, was at the till when a woman walked in.
Ten thousand dollars later the shopper walked out, clutching bags full of designer shoes. In the 10 years Pearson has run her Ponsonby shop, it was her best trading day ever.
Many of her customers don’t give a continental about the price tag. They, like the $10,000 spender, just want drop-dead gorgeous shoes.
Regardless of their status or income, some people will go to any lengths to get a special pair of something on their feet. In Auckland last week, a pair of Manolo Blahnik Something Blue Satin Pump were stuck on a billboard at a prominent city junction. The Christian Louboutin Mad Mary Janes Three-Strap, were free to the first person to reach them. Part of an icecream promotion, it was all over in three hours. That’s how long it took for a male claimant, aided by a ladder and a female base crew, to reach the dizzy heights of Manolo success.
What is it about christian louboutin shoes? Why will some people put their feet first and forego some of life’s essentials?
It doesn’t have to be about sex either, although that certainly helps – as Christian Louboutin OTK Platform Boot in Sex and the City demonstrated. By the time the television series made it to the big screen, Bradshaw’s exploits with designer shoes, the names of which required their own lexicon, had seen a pair of satin blue Manolo Blahniks warrant status as fifth star in the cast.